Hi there, nice to meet you

We are Qsic.

We make spaces smart by connecting everything; innovation, ideas, people, devices and technology.

We believe that we all deserve better in-store experiences. We dream of a world where services are seamless, data driven, connected and just well... magic.

We see the endless potential that exists in bricks and mortar stores. We exist to unlock the network effect of these opportunities.

We love to help innovators to make spaces smarter by transforming quick service restaurants, petrol & convenience, retail, banking and grocery front of house; to provide better insights back-of-house.

In doing so, we bring together a community who like us…


Love physical spaces.
Love data.
Love experiences.
Love people.

Hi there, nice to meet you

The story so far.

How did it all begin?

The first line of code for what would become the Qsic platform was written in our first office in 2012. Our founders, Matt Elsley and Nick Larkins simply knew there had to be a better music streaming solution for businesses.

How is it going?

So, we set out to build Australia’s pioneering and leading commercial music streaming platform. With the aim of creating a tool that provides an analytical approach to music curation by using next-generation learning to boost customer mood, actions and sales. Today the Qsic platform has hundreds of subscribers, thousands of stores and millions of listeners, daily.

Where is it going?

This is just the beginning. Now we are on a mission to connect everything and create magical, seamless in store experiences. Today, we are building the world’s first platform for fully-automated in-store environments using AI-driven experimentation and applied learning at scale. And in doing so, we unlock unimaginable instore potential for our clients and their customers.



What we do today

The in-store optimisation platform.

Our in-store optimisation platform:

  • Recognises current conditions and implements change in real time.

  • Measures impact; by leveraging smart devices and inputs including music, sensors- and more.

  • Uses targeted audio messaging and advertising to engage the audience.

  • Delivers a smart environment that learns with every customer.

  • Runs tests, and deploys proven strategies across all your retail locations

All to create authentic branded customer experiences and create growth opportunities for your business.



See what we can do for you

Qsic, what innovation has in-store.



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